WSL Fantasy Surfing

Art direction | Design | Production

 

Fantasy surfing is just like fantasy football— except people get barreled.

This redesign was informed by electricity and frenetic currents, the power behind title sponsor JEEP’s new electric 4x4.

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World champ and Olympic gold medalist Italo Ferreira checks out the WIP

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The redesign of Fantasy Surfing extended from the mobile app where fans set their picks to the global leaderboard, WSL social, in-store, and a 3-camera talk show.

 

CD: Ryan Bucci & Jason Penning
Producer: Ryan Faucett
Art Director & Designer: Cody Mindling
Copywriter: Daniel Willon
Jersey fit model: Theo Lewitt

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